IGNUF 𓆸

IGNUF is a lifestyle brand specializing in premium liquid extracts made from functional mushrooms — Lion’s Mane, Reishi, Cordyceps, and Chaga — each supporting clarity, energy, immunity, and holistic vitality.

My brief was to create one cinematic video that visually translates the unique functionality of each mushroom tincture. Through symbolic storytelling and natural aesthetics, I highlighted the qualities of each extract while weaving them into a cohesive narrative.

The result was a visual piece that not only showcases their benefits, but also positions IGNUF as a premium, holistic lifestyle brand.